Operators/Unicorn Trails
🇬🇧United Kingdom · Est. 1988

Unicorn Trails

4.5
·££ midrange

Last reviewed: October 2023

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About

Unicorn Trails has been operating since 1988 and is one of the longest-running riding holiday specialists in the world. They have a strong ethical focus — welfare standards for horses are central to how they select and maintain their operator relationships.

Their catalogue is wide-ranging and accessible: prices tend to be slightly more approachable than some luxury operators, without sacrificing quality. They're particularly strong in Africa and India, where their local operator relationships have been built over decades.

Good for riders who want well-organised, thoughtful trips with a strong ethical backbone, at prices that don't require a second mortgage.

Who is this for?

Good for

  • Ethically-minded riders who want transparency about welfare standards
  • Those interested in Africa, India, and less-travelled destinations
  • Intermediate to experienced riders wanting good value
  • Riders who appreciate decades of built-up local operator relationships

Not ideal for

  • Those seeking luxury accommodation throughout
  • Riders who want the most curated, hand-held experience
  • Complete beginners with little riding confidence

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Ratings

Overall4.5
Horse Welfare4.7
Organisation4.5

Regions covered

EuropeAfricaAmericasAsia

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